Both Mike Shaw and Paula Tomsett have a long association with the alpine regions of Victoria through their love of skiing, bushwalking and the mountain environment.

For some years now they have been involved at Mount Hotham, Falls Creek and Mount Buller as lodge members and through various market research activities with mountain authorities.

They also have extensive knowledge and experience in the alpine regions of New South Wales and Tasmania and mountain regions in Canada and the USA.

The full range of market research, marketing and public relations services provided by Lynx Research Group is available to owners, operators, promoters, and marketers of alpine regions worldwide.